Industry report Research Paper Example | Topics and Well Written Essays - 2000 words - 1

Industry report - Research Paper Example Since then, it has sold a record of over 3000 cars for a short period of time, a fact which has been attributed to its ambitious plans and product launches which have been put into place by the company. The Maserati product also has the convertible type in place which has been confirmed to be the Maserati Levante, the first SUV from Maserati in 2015 and another model named 2+2 which will be rolling out in next year. All these are attempts of the Italian car giant of trying to place a production output cap of 75,000 globally. The racing market has been flooded by many car giants like Subaru, Mitsubishi and Toyota who try to portray themselves as the best ahead of the rest and there was a time when Maserati withdrew from factory racing participation due to Guidizzolo tragedy (A 4.2 L Ferrari travelling at a speed of 250KM/H blew a tire and crashed into the roadside crowd, killing the driver, co-driver and ten spectators including five children) in 1957 which tarnished their name but this did not hinder them from producing cars for privateers. They became more and more focused on building road-going grand tourers which were popular back then. The sporty vehicle is made to impress and with its style, it sure provides the luxury that anyone on this globe entirely needs. Maserati’s main focus of indulging in the racing industry was to provide the best engine and chasis necessary in racing. This was to make them as an easily identifiable lot when it came to car selection. However, with the help of a few factors highlighted here below, one will understand Maserati’s target with ease. In order to face off competition from other car companies, Maserati has rolled a list of its very luxurious machines with an intend of increasing its following globally. These cars include the Maserati Quattroporte which is an amazing sporting luxury saloon, a sixth generation vehicle which was introduced in 2013. However,

Discuss what skills might be required from managers to cultivate and Essay

Discuss what skills might be required from managers to cultivate and foster creativity and innovation in workforce - Essay Example The objective of this paper is to determine the skills that leaders and managers should possess in order to foster creativity and innovation in their teams so that organizational success is achieved. With the age of globalization upon us, change and development have been launched on a faster pace. This resulted in the need for creativity in innovation, especially in the business world, if one wants to jump ahead of the competition. Companies seek the best candidates who possess dynamism and fresh ideas to contribute to their businesses. Employers prefer people who are creative, open to learning and can think ‘out of the box’ so their imaginative ideas can inject new blood into their products and services. Nicola Bell, CEO of Saatchi & Saatchi, New Zealand heralded creativity as the new lever of change necessary to â€Å"re-imagine different futures for businesses†. She claims that â€Å"creative leadership† is essential to successful businesses, acknowledging the fact that an IBM study recognized creativity as the â€Å"single most important leadership quality†. (Shipley, 2011, p. 6). A perfect example of a creative leader who was able to save his company from ruin during the global economic crisis is Richard Branson of the Virgin group of companies. Faced with a dire economic low in 2009 with the Dow Jones Industrial Average (DJIA) collapsing 55% from 2007 to 2009 and the banking system on the verge of a breakdown, Branson’s company was down 40%. How he successfully navigated the company and steered it back to the top was the greatest challenge he had in his decades of creative leadership. He used his innovative ideas to take advantage of the opportunities he found during this low time and determined the strategies with his team to grow from the chaos their company was in (Finkle, 2011). The concepts of creativity and innovation, often intertwined, should be differentiated. Creativity is mostly